Promoting attention to detail, trust and outstanding customer relationships
Jamie Cameron is an independent 3D graphics consultant. Based in Aberdeen, he helps local and national businesses bring their products and services to life with 3D animation and visualisation.
Jamie approached Swanfield looking for a new brand identity that could elevate his business, and for strategic guidance to improve his offer.
Jamie’s new brand identity focuses on promoting his attention to detail and commitment to a quality client experience. This was achieved with an unconventional signature-like logo and a bold, meaningful strapline.
In order to tailor a personal client experience and diversify his customer base, Swanfield also helped Jamie narrow down a set of three service lines.
A new portfolio website positions Jamie’s business on the market and informs prospective customers.
Sales brochures allow Jamie to guide his clients through his business offer and portfolio.
Working in tight collaboration with Jamie, Swanfield wrote a selection of case studies to publish on his new website, promoting his redefined service lines.
Jamie’s new brand identity enabled him to promote his uniquely personal approach to 3D graphics and care for customer satisfaction. He could successfully grow his customer base, reaching a wider and more diverse audience.
‘Swanfield designed a brand identity with a truly personal look-and-feel, which represents my approach perfectly. I was guided through all stages of the project, from initial service advice to finalising my brand identity and sales material. Swanfield’s support was invaluable, helping me define the direction I wanted to take my business towards.’